Friday, April 23, 2010

I Like You, I Just Don't Love You

"By now you've seen the latest update to Facebook Pages. It's out with the 'Fans' and in with the 'Likes.' Facebook Pages are no longer using the term 'fan' to define the connection between a user and the brand/Page owner. The more accepted term 'like' is being used in it's place. Here's a couple of reasons this makes sense, and what marketers need to do."

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