Scientists are real, people. Unlike the winged Pegasus, they actually do exist. Whether in secret lairs, on college campuses or elsewhere, they’re out there being geniuses, doing amazing work for humankind. Most people just don’t get to interact with them on a daily basis though, which is probably why I prefer the caricature.
And then along came Search Scientist Steve Plunkett, a man who manages to reinforce and redefine my fantasy-like notions on a daily basis.
White Lab Coats Aren't Just for Doctors: Meet Rockfish's Certified Search Scientist - Rockfish Interactive
StevePlunkett on Dallas SEO Blog