Thursday, December 07, 2006

BSkyB and Google to become broadband bedfellows

CNET "British Sky Broadcasting said on Wednesday that it would tie up with Google to deploy the leading Internet search company's suite of search, advertising and video functions on its broadband service.
BSkyB Chief Executive James Murdoch told reporters that the British firm would launch an online user-generated video sharing site, its own e-mail service and a search portal.
He said the satellite broadcaster planned to have the first of the new offerings up and online by spring and then look to move things ahead 'pretty fast.'
Revenue generated by click-throughs on sponsored links would be shared between the two. Other financial terms of the agreements have not been disclosed. "

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