Monday, December 29, 2008
Social Nets Disable Project Playlist Widget
Project Playlist, headed by former Facebook COO Owen Van Nattan, is currently defending a lawsuit filed by three of the four major record labels. The hold-out, Sony BMG, just yesterday announced it had entered into an agreement with Project Playlist. Of course, with the widget now banned from the two major social networks, Sony might not see much of the revenue it expected from the new deal."
MediaPost Publications
MySpace's Berman: More Ad Products To Come
MediaPost Publications :
Court Denies Class Action Certification In Google LawSuit
The result is that the search giant will only have to defend itself against one company's trademark infringement and cybersquatting allegations, significantly limiting the search company's potential damages."
MediaPost Publications:
Google, Microsoft, Yahoo Rattle SEO In 2009
MediaPost Publications
ID theft protection firm LifeLock sued
Richard Todd Davis, CEO of LifeLock Inc., was so confident in his company's ability to protect his identity that he publicly revealed his Social Security number: 457-55-5462."
The Charleston Gazette
Google’s Machiavellianism
Bits Blog - NYTimes.com
Why Googlers Call Friend Connect “FriendSense”
TechCrunch>
Thursday, December 18, 2008
Credit Card Size Video Player Business Card
ABC News
Facebook Growing by 600,000 Users a Day
Marketing Pilgrim:
Wednesday, December 17, 2008
What Will Google SERP Changes Mean for Reputation Management?
WebProNews
Obama's Electronic Medical Records Initiative Brought to Digital Life!
Beyond its code-compliant design EDG is an affordable interactive information delivery tool that can be used as: a digital patient medical record and treatment starter kit, a patient portal to view brand and program updates, an in-store patient education platform for any HCP, a trade show giveaway. The end user views the content on a high-resolution LCD color screen with sound. About the size of a thick credit card, EDG makes it easy (no computer needed) for pharmaceutical companies to showcase their custom medical and health audio/video or slide show materials."
iReport.com:
2009 will be the Year of Adaptation
Search is changing, and marketers must adapt. Local search, personalized search, and universal search continue to change the organic game. Search engines are in a battle for market share and product improvements help them gain this step. Product improvements for a search marketer equal change, and that means adaptation."
SnydeySense - Dave Snyder
Monday, December 15, 2008
Google slips from most trusted list
The Internet search giant previously stood at the 10th ranking last year, but slipped off into the ether this year as the 6,500 people surveyed by the Ponemon Institute and Truste may have put Google into the 'big company syndrom,' the Chronicle story reported."
Digital Media - CNET News
Sunday, December 14, 2008
C Level Tweeters
If you have names that should be added to this list, please send them - full name, title, agency/firm, and Twitter URL."
Buzz Marketing for Technology:
Saturday, December 13, 2008
Advertisers Face Hurdles on Social Networking Sites - NYTimes.com
Digital Domain - NYTimes.com:
Google Testing Enhanced Listings, “Pagelinks” & Auto-Spelling Correction
- if there is ONE person i respect when it comes to talking about Search, it's Danny Sullivan, he was the first and he is still the Best.
Danny Sullivan - Search Engine Land
Friday, December 12, 2008
Google Zeitgeist 2008
As the year comes to a close, it's time to look at the big events, memorable moments and emerging trends that captivated us in 2008. As it happens, studying the aggregation of the billions of search queries that people type into the Google search box gives us a glimpse into the zeitgeist — the spirit of the times. We've compiled some of the highlights from Google searches around the globe and hope you enjoy looking back as much as we do."
Google Zeitgeist 2008
Kmart Enlists Bloggers To Get The Good Word Out
MediaPost Publications
Razorfish files Patent to measure Social Media. What do you think?
Going Social Now:
URL Shortening Services
Zi.ma offers the ability to create short URLs at 19 characters, but also offers a customization tool to create personalized/vanity addresses and also provides the ability to create secure links and also URLs with expiration dates. Like Snurl, Zi.ma also includes the ability to batch process shorter URLs."
Brian Solis - PR 2.0
An Interview with Paisley by Jack Leblond
Thanks to the following for their participation:
@almacy a Digital Strategy Expert
@melaniephung a DC SEO Strategist
@martinbowling a lover of Zima
@utahseopro a Utah SEO Consultant
@fairminder who offers Boston Website Design and SEO services
@cyandle a Google Adwords Professional
@melanienathan an Edmonton SEO Expert
@jackleblond a VP of Internet Strategy
@djpaisley a Digital Communications Strategist
@vinceblackham a Utah SEO specialist
@researchgoddess - Staffing Social Media Specialist
@monicawright a Maine SEO professional
THE QUESTIONS:
1. How long have you been working in Organic SEO and Internet Marketing and what attracted you to it?
I started doing online marketing in 1994 when i was gaming the rankings of thread postings on AOL for a few restaurants in Dallas, Texas. It started out as me building a website for the Criminal Justice students association for the University of Texas @ Tyler, then the webmaster and server admin for the university, while i was doing tech support for people connecting to the internet via modems. While figuring out how to rank for "Criminal Justice Students Assocation" on webcrawler (the only search engine in late 95). I actually was first for "criminal justice" and this attorney saw it and asked me if he paid me, could i build him a web site and make it pull up first. He paid well.
2. In your opinion, what's the measure of a good SEO/PR/Blogging professional?
hmm.. stay within the rules of Google Webmaster Guidelines, in terms of SEO, and in anything tell the truth at all times.
3. Whose Blog do you read the Most?
Hmm.. i would have to say @leeodden TopRank Online Marketing Blog
4. What's your best "SEO secret" or blogging tactic?
Unlike like most bloggers who actually write, i tend to just blog what i actually read, if it's good enough for me to take the time to read the whole thing then the people who read my blog will find it useful. Sometimes i make comments about it, sometimes not.
5. Search engine algorithms are getting smarter, and a lot of people predict Organic
SEO services will become obsolete. How do you plan to adapt?
I've been doing Organic SEO in Search Engines since late 1995 none of my tactics have really changed, my strategy has a little bit due to the continuous advancements in Google to combat spammers and people who snipe code. i try and take a long term approach to SEO slow, moetodical and less temporary, instead of short term, instant results that will require constant attention to keep them first.
6. Please Describe the biggest challenge you face in your current job.
Hmm.. ouch.. i do have to be honest don't I? I have sooooo many ideas, but everything I do is in my head so I end up doing all the tasks for my job much quicker than anyone else could but i have so many other ideas for digital strategy, digtial PR, ORM and Social Media which i cannot effectively persue and still maintain the level of service to my current clients, without having a drone to do code errands for me.
7. Do you have any advice for someone who is interested in Organic SEO, Digital
Communications/Digital PR and ORM, but doesn't have a background in it, on how to get started in this field?
Learn how to write effectively, add to your vocabulary... every single day, start a blog and watch it every day, take a course in website metrics and add this website statistics provider to your blog/website. Study bounce rate and common keyword frequency. generate hits for thousands of qualified phrases with a zero bounce rate, instead of a thousand hits on one term with a 72% bounce rate. Get #1 ranking for 100 terms that generate one qualified visitor instead of #1 for one term that generates one hundred visitors, not always qualified.
8. If you could rank for any keyword phrase you don't currently rank for, what would it be?
Hmm.. i can pretty much rank for anything i want it just takes varying amounts of time depending on how crowded the term is.. how about Digital Communications Strategist Search On Google for Digital Communications Strategist
9. Assuming you had never gone into (what you do now), what would you be doing now (professionally)?
i would either be dj'ing in clubs all over the world or i would be a sous chef
10. What's Your Favorite professional sports team and why?
Raiders 4 Life - i grew up in Scottsdale, Arizona and my brothers teams were the LA Rams and the SF 49ers, my favorite color IS black, so i picked the raiders, (at age 3, lol)
3 Google AdWords Reports That Will Get You a Raise
3 Google AdWords Reports That Will Get You a Raise by Kate Morris:
The World's Most Influential Companies
In a year that brought the mighty to their knees, some of the biggest players in business have seen their power whittled away."
BusinessWeek
5 Tips for Successful Blog Optimization
1. Find a practical purpose for starting a blog. There are many reasons why companies would benefit from starting and publishing a blog. Some might use blog software as a content management system for an online newsroom or to archive newsletters to the web. Here are five tips for successful business blog optimization benefits in the long run:
1. Find a practical purpose for starting a blog. There are many reasons why companies would benefit from starting and publishing a blog. Some might use blog software as a content management system for an online newsroom or to archive newsletters to the web."
Lee Odden | Online Marketing Blog:
Thursday, December 11, 2008
URL Referrer Tracking
Jane and Robot:
Washington Post CEO Joins Facebook’s Board
The rest of the sotry on Mashable:
Google Fritz update
Google Fritz update:
Google on the fritz?
Google on the fritz? | Jack Leblond:
Why Intel's social media policy is a really big deal. Really.: The Social Path
The Social Path
Quick Tips For Newspapers & SEO
Daggle - Danny Sullivan:
Wednesday, December 10, 2008
MTV: Don’t Be a Jackass
Domain Name Wire:
The Shorty Awards - djpaisley was nominated for a Shorty Award
The Shorty Awards honor the best content producers on Twitter
The Shorty Awards honor the world's top Twitterers. You can nominate as many people for as many categories as you'd like until midnight December 31st. djpaisley was nominated for a Shorty Award!
The Shorty Awards honor the best content producers on Twitter
The Shorty Awards honor the world's top Twitterers. You can nominate as many people for as many categories as you'd like until midnight December 31st."
5 Tools to Measure Your Twitter Activity
5 Tools to Measure Your Twitter Activity
Tuesday, December 09, 2008
Obama's Medical Record Initiative Brought to Digital Life! - iReport.com
Obama's Medical Record Initiative Brought to Digital Life! - iReport.com
Friday, December 05, 2008
Facebook infected with Koobface virus
Releaselog | RLSLOG.net
Tell Tale Signs That Your Client Gets Search Marketing - SEO Blog
Below I have outlined four conversation components to help SEOs get an understanding of how well a client understands the search engine optimization needs of their Web site."
Bruceclay.com - SEO Blog:
Wednesday, December 03, 2008
Question: What is a bounce rate?
The other question I often get asked that goes along with bounce rate is this - How do I keep a customer on my website longer? If you understand what bounce rate is, and your bounce rate is low, then you are probably in no need of reading this post and are doing well. If you have no clue what a bounce rate is, or ever heard of it before this post is perfect for you!"
Internet Marketing Blog
10 Signs That Your Addicted To Twitter
I have been using Twitter more over the last several months then ever before, even though I have been a member now for almost two years. I have been noticing some disturbing trends in my behavior on Twitter over the last few months and am here to confess them with you all!
Internet Marketing Blog
2009 to Be Transition Year for TV
Ad spending began contracting in early 2008, well before the financial crisis unfolded in the fall. Among traditional media, television is predicted to fare better than newspapers, magazines and radio. National media will do better than local, but national ad growth has been exceptionally slow this year."
eMarketer
Social Strategy by Jeremiah Owyang
Digest - Web Strategy by Jeremiah Owyang
How Big Companies Utilize the Power of Social Media?
Social media reflects an important change in how the public substance is controlled and consumed. Social media has abridged the distance for communicating a message between the sender and the receiver. Today, the information highway is not only about control and command but it is also concerned with collaborating and connecting. For example, major newspapers like Singapore’s Straits Times and the New York Times have created online channels where they allow the consumers to choose the news they wish to read. With tools like RSS feeds, one can pick exactly the kind of news they want. Consumption of information has altered from push to pull.Social media has redefined the way people communicate with each other by breaking up the cultural and geographical boundaries. Big companies utilize the power of social media for the growth of business.
DWSmg.com:
Why Twitter Turned Down Facebook
Bits Blog - NYTimes.com
Get Your Google Profile Tidied Up
chrisbrogan.com:
EX-AOL CEO'S $$ NOT TIED TO YAHOO!
Rather, two sources close to Miller said he has been talking with private equity firms and sovereign wealth funds about raising capital for Velocity Interactive Group, the investment firm he runs along with former Fox Interactive Media boss Ross Levinsohn."
New York Post
Twitter CEO: The revenue's coming soon, but I won't tell you how
Webware - CNET:
MySpace to offer mobile streaming video
News Corp.'s social-networking site is expected to offer video clips from members' pages, as well as professionally produced ones, to video-enabled mobile devices starting Wednesday, according to a Reuters report. Professional video will be provided by the likes of celebrity gossip site TMZ, the National Hockey League, and National Geographic magazine."
Digital Media - CNET News
5 Ways I Benefit from Twitter
I’ve been asked these questions so many times since starting TwiTip that I thought I’d write a post answering it. I hope that it’s helpful for those of you just starting out with Twitter (or considering getting involved).“Why do you use Twitter? How does Twitter Benefit You?”
I’ve been asked these questions so many times since starting TwiTip that I thought I’d write a post answering it. I hope that it’s helpful for those of you just starting out with Twitter (or considering getting involved)."
TwitTip:
Tuesday, December 02, 2008
Social Networks Site Usage: Visitors, Members, Page Views, and Engagement by the Numbers in 2008
I’m often asked, “What are the usage numbers for X social network” and I’ve received considerable traffic on my very old post (way back in Jan) of MySpace and Facebook stats, even months later. Decision makers, press, media, and users are hungry for numbers, so I’ll start to aggregate them as I see them"
Social Networks Site Usage: Visitors, Members, Page Views, and Engagement by the Numbers in 2008:
The M&Ms of Online Reputation Management
However, it is a concept few understand in full, and even fewer employ correctly.
It is a marketing concept that has its roots in both social media and search, and it is as much about salvaging brands as it is about creating brands."
SEO Blog | Search and Social
- you may notice i post alot of other people's writings.. think of me as a filter.. if it's on my blog you should take the time to read it.. there are MANY people on the internet who think they get it.. @davesnyder does get it.. so read the link above..
=)
Axl Rose Wants Dr Pepper to Apologize for Giveaway Stunt
Advertising Age - News:
Twitter for Research: Why and How to Do It, Including Case Studies
Twitter for Research: Why and How to Do It, Including Case Studies:
Monday, December 01, 2008
Video Business Card - EDG, the World's 1st Digital, Credit Card-Sized Video Card Hits the Market!
About the size of a thick credit card, EDG makes it easy (no computer needed) for companies to showcase their custom audio/video or slide show information where it can be viewed on the card's 2' high-resolution LCD color screen. The video and variable volume capabilities make it an ideal medium for communicating to clients and prospects. Content can be loaded one time or changed repeatedly through the card's USB port that simultaneously charges the card battery."
iReport.com:
Google Launches a Sweet Competitive Research & Keyword Research Tool
SEO Book.com:
Six Apart acquires and shuts down Pownce
VentureBeat
Metadata: An Invisible CAPTCHA
Metadata: An Invisible CAPTCHA - Forbes.com:
Genius Marketing: Answer Trivia on Twitter, Win Free Domain Names
Mashable:
A Chronology of Brands that Got Punk’d by Social Media
A Chronology of Brands that Got Punk’d by Social Media:
MySpace Jury Convicts Drew Of Misdemeanor Charges
The jury found 49-year-old Lori Drew guilty of three misdemeanor counts of accessing a computer without authorization. The jurors couldn't reach a verdict on a fourth charge of conspiracy."
MediaPost Publications:
Social Media is NOT an Innovation
SuzeMuse:
You’re Leaving a Digital Trail. What About Privacy?
NYTimes.com