Friday, July 09, 2010

Where Is Search Going - Google’s Johanna Wright

"comScore has indicated that more and more search is happening outside the typical search portals like Google. In fact, Google itself reminds us that YouTube is the number two search engine. Most of these searches are launched as part of a larger overlying goal, ie getting information and doing something with it. Can Google keep delivering a useful search experience from a one-size-fits-all portal? Will search functionality splinter over multiple destinations and applications?"

Where Is Search Going: Google’s Johanna Wright

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