"Trying to get a handle on how to measure the effectiveness of your social media programs? Boss asking about the ROI of your social media campaigns?
Need key statistics or metrics that will help you make strategic decisions to refine your social media programs?
Not sure what variables to measure to determine the success or your social media? Want to know the best options for monitoring your brand’s reputation online?"
Social Media Metrics Superlist: Measurement, ROI, & Key Statistics Resources
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