Friday, November 10, 2006

Microsoft sees gamers online as key to growth

CNET "Microsoft's ability to convert occasional players of online video games into regular gamers is key to growth for the next-generation Xbox 360 console, a company executive said on Tuesday.
He was speaking at a conference a day after the software giant announced the debut of a video download service for its Xbox Live online service that will make some television shows and movies available in high-definition video by November 22.
'The real growth here is getting to that moderate gamer. We need to bring them to the box,' Peter Moore, vice president of Microsoft's entertainment and devices division which oversees Xbox, told investors at the BMO Capital Markets conference in New York. "

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