"Internet criminals are now using tools such as Google Trends to identify the most popular and current Internet search terms. The same criminals then use new blogs on free hosting sites, such as Windows Live Spaces and AOL Journals, featuring the same search terms. When an Internet user then makes a search using those popular terms they get multiple links to these hosted blog sites in their search results."
Internet criminals use SEO to dupe unsuspecting visitors into infecting themselves with malware and fake anti-virus products - Security Park news
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