Friday, June 16, 2006

Google still testing display ads

CNET "Web search leader Google's global sales chief sidestepped questions on Tuesday over whether its foray into graphical display advertising has been a disappointment, saying the effort remains in testing mode.
'I think it's fair to say we have basically just started,' said Sheryl Sandberg, Google's vice president of global online sales.
Sandberg was responding to a question from analyst Safa Rashtchy at the Piper Jaffray Global Internet Summit in Laguna Beach, Calif., about whether the company had gotten off to a slow start in its display ads business.
Her comments were Webcast on Google's investor relations Web site. "

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