Tuesday, September 19, 2006

Yahoo yodels for new ads

"Yahoo plans a new integrated-marketing campaign in U.S. and overseas markets that includes television, radio, cinema and online advertising, the Internet media company said Monday.

The multimillion-dollar campaign highlights the makeover Yahoo has given its heavily visited home page and other services--from its e-mail program to Yahoo Answers, a new service that taps the wisdom of other Yahoo users. "

Yahoo yodels for new ads CNET News.com:

- Yahoo Answers isn't all that new of a concept...

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